How many of your customers can you say feel passionate about you or your company ? Passion not in the romantic sense, but in the sense of trust or appreciation for what you do or sell. Making your customer fall in love with you or feel passionate about your service or product seems like a utopian thing, doesn’t it?
To help with the definition:
“Passion is a term applied to a very strong feeling towards a person, object or subject. Passion is a compelling intense emotion, enthusiasm or desire about anything . The term is also often applied to a vivid interest in or admiration for an ideal, cause or activity.” Wikipedia .
Renowned companies and outstanding professionals have in common the proximity and, why not say, passion for their customers. They are brand multipliers. They make a point of not only using their services but also recommending them to other people.
If you don’t know how to generate passion for your company, here are 5 steps to help your customer fall in love with you!
How to make a client fall in love with you?
- Know what your customer wants
- Don’t work for your client
- Send regards
- Make him feel special
- Always be a consultant, never a crook
1 – Know what your customer wants
The first step to create a reactivation email with your customers fall in love with you is to know exactly what your customer wants. Not what they need, but what they want. Often times customers want one thing when in reality they need a different product or service.
Start by understanding what he really wants and then show him what he needs. In addition to creating closeness, it will gradually make the relationship closer and flow more naturally.
2 – Don’t work for your client
Forget for a minute that you are a salesperson and put yourself 100% in the the affiliat will promote your products or servic in exchange for a of a consumer. When you hire a service, for example a plumber to fix a leak, or a marketing agency to increase your sales.
You want the problem to be solved, simple as that. As a consumer, you don’t want to have to do the work. Why would you imagine that it would be any different for your customer?
It’s not true, if you sell a cell phone, the customer who is buying it wants to solve a problem. Even if this is purely a status problem, he sees the lack of a cell phone as a problem for the group of people around him and wants to solve it without having to work.
The less work you give your customer to choose a product or service, the happier and more delighted they will be.
3 – Send regards
Have you ever heard the saying “Love is beb directory with love”? It applies to the business world. No one likes to be reminded only when it’s time to pay, or when the bill is due.
We all like to be remembered for something, whether it’s a simple birthday greeting or some other special occasion. If your client doesn’t like celebrating birthdays, you can be sure that there’s another date you can remember to send them a message or invite them to lunch.
Attention: Don’t mix a good memory with business. Avoid talking about products. At this point, focus on your customer, not on sales.