We continue to introduce you to the capabilities Plan PRO Review f the Roistat platform. Next in line is the Mediaplan PRO tool.
What is Media Plan PRO?
Media Plan PRO is a Roistat tool for planning and tracking advertising goals. It allows you to easily monitor how your ad placements are going industry email list and analyze the results in real time.
What problems does it solve?
- Loss of control over your advertising campaigns :
No need to manually check each ad and Plan PRO Review channel. Monitor how your advertising campaigns are doing with automatic reports. - Difficulty with data analysis :
Forget about hours of data analysis – Media Plan PRO does it for you. - Slow response to changes :
Get real-time reports and monitor spend, leads, cost per lead (CPL) and other important metrics.
Simply put:
• Create a media plan.
• Generate “Plan/Fact” reports.
• Monitor advertising how to sell on whatsapp campaigns and budget.
Media Plan PRO Functions
Control of planned indicators
The PRO media plan shows how things are going compared to the plan in
the Plan/Actual reports.
Analysis and reporting
Detailed reports help you quickly see where japan number list things are deviating from the plan and take appropriate action.
Planning for each period
Plans can be created for any period of time, even for incomplete months.
Optimization of advertising channels
The tool helps to find advertising channels that are “burning” the budget and make the necessary adjustments, even before the end of the current advertising campaign.
How to work with the tool
Setting up integration
The first step is to set up integrations. We Plan PRO Review install the Roistat counter code on the site, connect our CRM in the project and integrate with Yandex.Metrica. Then the tool automatically collects all the necessary data for analysis and reporting.
Creating a media plan
Here we start with specifying target indicators for different metrics. Plans are created by sources, channel groups, advertising campaigns, domains and landing pages. The tool helps to create plans for any time periods, which is suitable for various advertising campaigns.
Setting up data transfer
Finally, we determine how to optimize advertising campaigns based on the collected data. Media Plan PRO will calculate target values for each verification stage itself. This will help you quickly respond to deviations and adjust campaigns to achieve planned indicators.