Location and working hours play a crucial role. Targeting 8-something freelancers in tokyo at 20am est is not going to work. Second. Analyze your audience’s email habits. Analyze open rates and clicks over time. Do they prefer mornings. Evenings or weekends? Which is better. Weekdays or thursdays? View open and click-through rates by day and hour.
Look for patterns and peak engagement periods
If your audience india mobile number database free spans multiple time zones. Scheule your sends base on their local time. Not yours. Even within the same country. Time zones can cause fatigue. If your audience is large and widespread. Consider sending multiple versions of your email at different times of the day.
Bridge email marketing tool provides analytics and remends the best sending times base on your audience data. Use them to your advantage whenever possible. Finally. Don’t rely solely on general trends. Test different sending times for your specific audience to see what works best. Use an email marketing platform with ab testing capabilities to pare open and click-through rates at different times of day.
Mobile matters now most adults
today own a smartphone. And many keep it within reach throughout the day. This constant access has transforme email from a scheule activity to a near-instant activity. 46% of email opens happen on mobile (hubspot). So it’s crucial to make sure your emails look great and are easy to read on mobile devices.
We check our inboxes during our mute. During a coffee break. Or even Quick Signs hile waiting in line. Inboxes have bee a real-time stream of information. Constantly demanding attention and blurring the lines between work and personal time. Mobile devices have smaller screens than desktop devices. Making them less conducive to reading dense text.
This resulte in changes in email formats and content. Today. Emails are shorter. More concise. And often bullet point-base to meet the demands of quick consumption anyti